Marlabs – Email Campaigns & Visual Identity

I worked with Marlabs, an emerging software company, to create and execute email campaigns that aligned with their evolving brand. Since the company was still establishing its visual identity, I contributed to building their design language from the ground up. After several iterations, we finalized a futuristic visual style featuring soft gradients and a carefully curated, limited colour palette for each creative. This approach allowed Marlabs to differentiate itself in the predominantly minimalist software industry—striking a balance between clean aesthetics and a bold, forward-looking presence.